Here I go again: Roche Social Media Summit.

Old faces and new faces will be representing the diabetes online community at the Roche’s Fourth Annual Social Media Summit beginning Sunday in Indianapolis.

To ensure the conversations do not turn repetitive, there is always fresh blood (no lancet humor intended). About third of this year’s invitations went to first time attendees. While people with type 1 diabetes are overwhelmingly represented, there are strong groups of people with type 2 diabetes as well as parents of type 1 children.

This summit allows diabetes advocates to come together with industry and with each other to talk about what matters to the greater online and offline community. It has allowed for brainstorming, leading to both formal programs partnered with Roche as well as smaller scale projects.

There are so few spots for an event like this, and so many great minds in the diabetes online community. Please believe this smaller group of attendees do what we can to ensure that little ideas we see around the community grab a big voice.

(p.s. Yes, I am attending this all-expense-paid trip to Indianapolis. Well, at least if I can get past security without a valid photo ID bearing my maiden name.)

(p.s.s.If you tweet on Twitter, please follow #dsummit12.)